July 8, 2009

Hertz so Good: Rental Lotus Elise SC Available in Italy

Fancy taking a Lotus Elise SC for a spin? Well, if you're either a permanent resident or planning to visit Italy as a tourist, you'll be happy to know that Lotus has announced a new agreement with the car hire company Hertz Italiana to supply a bunch of yellow Elise SC for its rental business in Italy. The two-seater roadsters will be available to hire from central Hertz centers throughout the country beginning from the middle of July.

"For many, to drive a Lotus is to fulfill a lifelong dream and now, thanks to Lotus and Hertz Italiana S.p.A. this dream can be realised for a longer period than just a quick test drive at a Lotus dealer," said Andrea Manni, director of the official Lotus dealer, 'Lotus Rome'

"We expect some drivers who hire an Elise or Exige from Hertz Italiana S.p.A to visit a Lotus dealership afterwards, as once you have experienced the exciting and adrenaline fueled capabilities of a Lotus, there is no turning back," Manni added.

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